By Trevor Richards

There is little doubt that over the past 15 years the evolution of web design and development has revolutionised the way websites are promoted. It doesn’t matter whether you are looking to create a website for personal or professional purposes, promotion is the ultimate goal. Attractive and functional design are synonymous with web development as both are crucial to the production of an intuitive, user friendly website.

In the current economic climate, businesses who have not previously felt the need to get themselves an online presence have suffered and in some cases gone bust. The benefit of companies having an online offering is that it provides them with an ever present shop front which can be changed quickly to react to trends and economic conditions. In the past, web developement used to be a pursuit of the technically savvy however the sheer amount of resources available mean that it is possible for anyone to pick up the basics of web development. Whether you are browsing a book shop or performing an online search you should have no trouble finding means of learning the basics of development languages such as PHP or .net.

The role of a web developer is to assess and rescript a theme that has been created by the web designer. Designing a website is not a matter of laying out words and pictures in a desktop publishing package. The design must be thoughtfully put together and then translated by the web developer into such a form that it can be properly promoted. There are many prominent programming languages that you could learn such as HTML, CSS, PHP, actionscript, PERL, etc however for more complex websites you should really enlist the services of a professional web developer as they will be able to carry out the task much quick and cost effectively.

When it comes to the actual promotion of your website there are a number of ways in which you can go about doing this, however if you make sure that your website provides interesting content that people will naturally want to read then this is half the battle as this is the sort of information that people will happily share amongst their friends and colleagues.

If your web developer has adequate knowledge of SEO then they will know how to develop your website and place relevant content so that search engines such as Google will easily be able to tell what the site is about and add it to their listings as appropriate. You may also wish to get involved with following blogs that are relevant to your particular area of business. If you find articles of interest then you can leave relevant comments and perhaps include a link to your website in order to attract people’s attention. Be careful that you don’t overdo this as visitors to these blogs may see this as ‘spam’ and the owners of the blogs may simply delete your comments.

If you shop around then you should have no problem finding an individual or perhaps even a web design agency who will be able to help you create and promote your website.

About the Author: Trevor Richards is writing on behalf of the

Cheap Web Design

Company.

Source:

isnare.com

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